In the most blatant forward-looking videogame product placement (i.e. advertisement) since Aaron Eckhart fought aliens under a Resistance 3 billboard in Battle: Los Angeles, Breaking Bad went to bat for Bethesda this past weekend. The opening scene in the latest episode featured Jesse pretending to play Rage with some sort of fake gun peripheral that doesn’t have the courtesy to superimpose a reticle over the canned footage that passes for gameplay. Meanwhile, the character supposedly relates the gameplay to his own misdeeds involving a gun. Shooters, man. They take you to dark places.
Frankly, I prefer it Breaking Bad is shilling for the new Dodge Challenger.