Imagine you’re a candidate campaigning to be the next president of South Korea. You’d know that eSports is kind of a big deal there, and you might think getting your name out in front of gamers is a good way to scoop up the coveted youth vote. The kids love StarCraft, and everyone likes free stuff, so why not use that to your advantage? Moon Jae-in of the Democratic Party of Korea has published two free multiplayer maps for Blizzard’s 1998 real-time strategy game. The maps are meant to remind South Korean gamers to cast their votes for Moon Jae-in on May 9th for the presidential election.
Nice timing, Moon Jae-in! StarCraft just became completely free-to-own with the latest patch. It’s political synergy!