Facebook is buying Oculus VR Inc. Let that sink in for a minute. The indie darling for virtual reality technology is being purchased by the company that puts ads between your friends’ posts and hopes you won’t know the difference. Facebook announced the deal comes down to about $2 billion in cash and stocks. The company says they want to extend the reach of Oculus into “new verticals” including education and entertainment. Facebook CEO Mark Zuckerberg said the purchase is part of his strategy to stay ahead of the technology curve.
“Mobile is the platform of today, and now we’re also getting ready for the platforms of tomorrow. Oculus has the chance to create the most social platform ever, and change the way we work, play and communicate.”
Imagine how immersive those in-game gift requests will be when viewed through the Oculus Rift headset! Oculus will remain in their Irvine, CA headquarters.