{"id":1580,"date":"2011-01-12T10:02:00","date_gmt":"2011-01-12T18:02:00","guid":{"rendered":"http:\/\/www.quartertothree.com\/fp\/?p=1580"},"modified":"2011-01-11T19:12:05","modified_gmt":"2011-01-12T03:12:05","slug":"fun-inc-is-a-little-light-reading","status":"publish","type":"post","link":"https:\/\/www.quartertothree.com\/fp\/2011\/01\/12\/fun-inc-is-a-little-light-reading\/","title":{"rendered":"Fun Inc. is a little light reading"},"content":{"rendered":"<p><a class=\"fancybox\" rel=\"1580\" href=\"http:\/\/www.quartertothree.com\/fp\/wp-content\/uploads\/2011\/01\/Fun_Inc1.jpg\"<\/a><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/www.quartertothree.com\/fp\/wp-content\/uploads\/2011\/01\/Fun_Inc1.jpg\" alt=\"\" title=\"Fun_Inc\" width=\"600\" height=\"335\" class=\"aligncenter size-full wp-image-1583\" srcset=\"https:\/\/www.quartertothree.com\/fp\/wp-content\/uploads\/2011\/01\/Fun_Inc1.jpg 600w, https:\/\/www.quartertothree.com\/fp\/wp-content\/uploads\/2011\/01\/Fun_Inc1-300x167.jpg 300w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/a><\/p>\n<p>There&#8217;s a new book out about gaming, Fun Inc., by Tom Chatfield. It seems to be getting some traction in the press. From <a href=\"http:\/\/www.guardian.co.uk\/books\/2010\/jan\/17\/fun-inc-games-tom-chatfield\">The Guardian<\/a> across the pond:<\/p>\n<blockquote><p>&#8220;Chatfield&#8217;s open-minded approach allows games to be a window to human experience. Did you know, for example, that the amount of time a jump lasts in a game is remarkably consistent across a whole range of titles? A game jump is &#8220;around double the duration of the time that an ordinary human can lift themselves off the ground for&#8221;. Or that, in online games which could theoretically award millions of (imaginary) gold pieces and mystic swords to every player, &#8220;the most successful&#8230; emerged as those that imposed brutal regimes of scarcity on their players&#8221;? What does it say about us that, given a potential electronic heaven where all our wishes could be granted, we have opted to create starkly unequal worlds, where there&#8217;ll never be enough mystic swords for everyone?&#8221;<\/p><\/blockquote>\n<p>Chatfield is also mentioned in a <a href=\"http:\/\/www.ft.com\/cms\/s\/2\/aacd3c7a-185e-11e0-88c9-00144feab49a.html#axzz1AmCFLWHn\">Financial Times<\/a> article about gold farmers. It all is a bit more high-minded than I care for, but all you games-as-art people might enjoy it. I will continue to work on my real life jumping so I can jump as high as my WoW character. Of course, Ashton Kutcher will still be able to outjump me&#8230;.stay tuned for that later today.<\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":33,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[18],"tags":[],"class_list":["post-1580","post","type-post","status-publish","format-standard","hentry","category-games"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Fun Inc. is a little light reading - Quarter to Three<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.quartertothree.com\/fp\/2011\/01\/12\/fun-inc-is-a-little-light-reading\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Fun Inc. is a little light reading - 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