One of my main complaints with WoW is that so much of the character armor looks simply stupid. My paladin is churning out grotesque green iron armor to make sure my party members are as ugly as they are well-protected. The ingredients of the green iron armor are some basic smithing supplies, iron bars, and green dye.
Why can't I simply substitute any colour dye I want? Or, better yet, leave it UNcoloured and just have a nice metal sheen? Instead of those stupid horns adorning my helmet, why not make those an option? Want horns? Take this core recipe and add bone to it or something. Allow for a little individuality!
Blizzard missed a great chance for player customization (why not allow for cosmetic variations on armor if they don't make any stat difference) while showcasing an ever-worsening carnival of fashion crime. I actually keep a screenshot gallery of just how gawdy my paladin looks. Boo!