WoW Tokens, introduced in April 2015, can now be spent in other Blizzard games besides World of Warcraft. Blizzard announced that going forward, players will be able to convert their WoW Tokens into 30 days of game time for World of Warcraft, or redeem them for $15 each deposited directly into their accounts as Battle.net Balance. These funds can be used for purchasing a variety of items Blizzard offers for sale, such as Overwatch loot crates or Hearthstone card packs. Previously, the WoW Token was only useful as a way for speculators to legitimately exchange real money for in-game gold or game time, and only in the MMO. With the change to WoW Tokens, market fluctuations reflect the enhanced uses.
WoW Tokens cost $20 real money when purchased in the World of Warcraft in-game shop, so savvy traders will need to take advantage of the gold exchange rates to make a profit on the virtual coins. Careful players should note that the already brisk business for stolen Battle.net accounts will likely rise due to the WoW Token’s newly increased value.